Google CEO Eric Schmidt told PBS’ Charlie Rose that the search juggernaut is looking at applying its mobile phone OS Android to enabling phones to act as mobile TVs.

Noting that within years, up to 5.5 billion people may be using mobile phones, Schmidt told Rose that the technology now empowers people the world over with access to huge amounts of information, and that TV functionality will add transparency to the positive outcomes of this development.

Online TV, says Schmidt, is part of the logical evolution of mobile devices, and highly personalized programming, which the user can shape or the service can offer, allows for more consumer-oriented advertising, which means potentially a higher return for ad-buyers and so a better revenue stream for Google. Smart online TV is already evolving, and Google, which owns YouTube and Google Video, as well as Google News, wants to be part of that evolution.

Read more..

Tags: Android Mobile Tv, Google

This entry was posted on Tuesday, 10 March, 2009 at 12:28 and is filed under Market News. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.